Small fixes, not big rebuilds
I'm John Kemper. I run Jnom Software, a small development shop in San Diego. When I write to a business, it's because I actually pulled up their site and saw something specific costing them customers. This page is the longer version of that note.
The list is free whether or not you hire me. Replies come from me, not a sales team.

You get a lot of junk email about your website. Most of it comes from overseas lead farms that never looked at your site and quote you a rebuild you don't need. I get the same junk. I understand if you assumed my note was more of it.
Here's the difference. Before I write to anyone, I open their site the way a customer would. If it loads fine and does its job, I don't send anything. If it's down, stuck in 2012, or impossible to use on a phone, I mention the exact thing I saw. That's why my email named something specific instead of saying your site "could use improvement."
I build software for a living, from small business websites up to full products. The local site fixes are the simple end of what I do, which is exactly why I can keep them quick and cheap.
John KemperJnom Software, San Diego
What I fix
I find out why, get it back online, and move it somewhere it stays up. Usually the fastest fix on this list.
I clean up the parts customers actually see. Same site, current year. You don't pay for a redesign you don't need.
Most of your customers find you on a phone now. I make the site read and tap cleanly on one.
I add the one thing that turns a visit into a customer: a booking link, a quote form, or online ordering that goes straight to you.
I build a simple page you own, with your hours, photos, and a way to reach you, so searches land on you instead of an aggregator.
What it costs: Most of the fixes I quote from these emails land somewhere between $300 and $2,500. You get the exact number before any work starts, and it doesn't change. If what you need is genuinely bigger than a fix, I'll say so instead of disguising a rebuild as one.
Real work, real businesses
I built and run the site for Sphinx Cabinets, a San Diego custom cabinet shop whose work is in hotels and restaurants around the country. Go click around it on your phone. That's the standard your site gets held to.
On the bigger end, there's a full case study of Purposer, an online marketplace I engineered end to end. You won't need that for a barbershop site. It's here so you know the person fixing your contact form isn't guessing.
How it works
Tell me it's fine to take a look. That's the whole ask.
The two or three things I'd fix first, in plain English, with what each would cost. No meeting required.
Take the list to anyone, do it yourself, or have me do it. If you hire me, the price I quoted is the price you pay.